Hardcover ô Reality Mining MOBI È

A look at how Big Data can be put to positive use from helping users break bad habits to tracking the global spread of diseaseBig Data is made up of lots of little data numbers entered into cell phones addresses entered into GPS devices visits to websites online purchases ATM transactions and any other activity that leaves a digital trail Although the abuse of Big Data surveillance spying hacking has made headlines it shouldn't overshadow the abundant positive applications of Big Data In Reality Mining Nathan Eagle and Kate Greene cut through the hype and the headlines to explore the positive potential of Big Data showing the ways in which the analysis of Big Data Reality Mining can be used to improve human systems as varied as political polling and disease tracking while considering user privacyEagle a recognized expert in the field and Greene an experienced technology journalist describe Reality Mining at five different levels the individual the neighborhood and organization the city the nation and the world For each level they first offer a nontechnical explanation of data collection methods and then describe applications and systems that have been or could be built These include a mobile app that helps smokers quit smoking a workplace knowledge system the use of GPS Wi Fi and mobile phone data to manage and predict traffic flows and the analysis of social media to track the spread of disease Eagle and Greene argue that Big Data used respectfully and responsibly can help people live better healthier and happier lives

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